We will commit to high standards – we will:
- Adhere to the Fundraising Code of Practice.
- Monitor fundraisers, volunteers and third parties working with us to raise funds, to ensure that they comply with the Code of Fundraising Practice and with this Promise.
- Comply with the law as it applies to charities and fundraising.
- Display the Fundraising Regulator badge on our fundraising material to show our commitment to good practice.
We will be clear, honest and open – we will:
- Tell the truth and we will not exaggerate.
- Do what we say we are going to do with donations we receive.
- Be clear about who we are and what we do.
- Give a clear explanation of how you can make a gift and change a regular donation.
- Be transparent with third party fundraisers in relationships and financial arrangements.
- Be able to explain our fundraising costs and show how they are in the best interests of our cause if challenged.
- Ensure our complaints process is clear and easily accessible.
- Provide clear and evidence based reasons for our decisions on complaints.
We will be respectful – we will:
- Respect your rights and privacy.
- Respect your decision and not put undue pressure on you to make a gift.
- Have a procedure for dealing with people in vulnerable circumstances and it will be available on request.
- Get your consent before we contact you to fundraise, where the law requires.
- If you tell us that you don’t want us to contact you in a particular way we will not do so.
We will be fair and reasonable – we will:
- Treat donors and the public fairly, showing sensitivity and adapting our approach depending on your needs.
- Take care not to use any images or words that intentionally cause distress or anxiety.
- Take care not to cause nuisance or disruption to the public.
We will be accountable and responsible – we will:
- Manage our resources responsibly and consider the impact of our fundraising on our donors, supporters and the wider public.
- Listen to feedback and respond appropriately to compliments and criticism we receive. If you are unhappy with anything we’ve done whilst fundraising, you can contact us to make a complaint.
- Have a complaints procedure. It will let you know how to contact the Fundraising Regulator in the event that you feel our response is unsatisfactory.
- Monitor and record the number of complaints we receive each year and share this data with the Fundraising Regulator on request.